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The new-generation Audi A4 is a fascinating synthesis of technology and esthetics. The redeveloped technology defines the benchmark in the segment with an abundance of intelligent technologies, the use of which is even more intuitive with the new Audi MMI display and control concept.

The technological highlights of the new A4 include the Audi virtual cockpit, the Audi Matrix LED headlights, the Audi smartphone interface, the Bang & Olufsen Sound System with 3D sound, the Audi phone box with wireless charging, the head-up display and new driver assistance systems like the parking assist, rear cross-traffic assist, exit warning, collision avoidance assist, turn assist and the Audi pre-sense systems.

It may sound like there are too many technological advancements but it does not end there. Another function is the Audi smartphone interface – it brings Apple Car Play and Android Auto on board. When the customer plugs an iOS or Android smartphone into the USB port, smartphone contents such as navigation, telephone, music and selected third-party apps can be accessed in a separate MMI menu.

It is however not just the technology that impresses you in the A4. Driver assistance systems and infotainment are of luxury quality but the aerodynamics in the A4 Sedan also has the best drag coefficient in its class at 0.23. The new models also have impressively low CO2 emissions.

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The most powerful engine for the Middle East will be a four-cylinder unit with 252 hp, S-tronic and quattro wheel drive. A new generation of four-cylinder TFSI engines with newly developed combustion methods sets benchmarks in terms of fuel consumption, emissions and performance for four-cylinder gasoline engines.

Audi’s quattro all-wheel drive is the ultimate in terms of dynamics, traction, safety and straight-line reliability. It is a purely mechanical system and therefore operates without any delay.

Strong driving dynamics are an important feature of the Audi A4 with sporty driving pleasure and comfort being key factors. An A4 is designed to be fun to drive on winding roads as well as being an ideal automobile with its excellent ride comfort for long distances.

More powerful, more efficient and more intelligent, the new Audi A4 features numerous premium technologies, which set higher benchmarks for its class. Audi drivers can look forward to a truly high-tech experience.