Al Tayer Motors Delivers the First Ford Bronco Units in the Middle East

Al Tayer Motors, the official UAE importer-dealer for Ford vehicles, received the Middle East’s first Ford Bronco units for special delivery.

The two 4×4 vehicles, Wildtrak™ 2-door variant and Badlands™ 4-door variant,  equipped with powerful 2.7 litre EcoBoost engines and 10-speed automatic transmissions producing 310 horse power and 542Nm of torque.

The dealership is also expected to receive the next shipment of the eagerly anticipated vehicle by September/October for handover to customers who were quick to pre-order them. UAE customers can pre-order the Ford Bronco online at, by downloading the Al Tayer Motors app or by visiting the nearest showroom.

The Bronco brand is ready to deliver thrilling experiences with its heritage-inspired style, engineering and smart off-road technology, plus innovative features to help outdoor enthusiasts create adventures almost anywhere.

In the UAE, four unique Bronco series are offered, with matched colour and trim combinations. When combined with four content packages, numerous available options, 11 color choices and more than 175 dealer-installable accessories, personalizing an all-new Bronco SUV for each customer’s individual adventure needs has never been easier.

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